by Silvia Gigli, ph. Alex Dani
Like an ancient renaissance workshop
The institute trains students coming from 107 countries
Art and fashion. This is the formula Istituto Marangoni has chosen for its Florentine quarters. A special union which only in Florence, homeland of the first fashion shows, headquarters of legendary designer labels and cradle of the world’s art, can it find its maximum expression. This is why, ever since it opened in September 2016, the Florentine premises of the prestigious fashion school have been the destination of young talents from all over the world.
Istituto Marangoni, which counts an international network of 10 sites in Milan, Florence, Paris, London, Shanghai, Shenzhen, Mumbai and Miami has chosen to change the one in Florence in via Tornabuoni into a “creative container” where to periodically host journalists, art experts, designers, stylists, photographers, buyers, critics and promotors of culture to guide the young students in an informal and tangible way towards the very best of Florentine history.
It’s by no chance then that Florence and its territory are a real attraction for international talents who are shaping in the lecture rooms of the Institute where the crafts of art are being studied, their secrets and the manufacturing passion which represent something unique, hard to find in other parts of the world.
The choice of Ermanno Scervino as ambassador brand of the Institute is therefore in line with this philosophy which joins fashion, manual skills, art and culture as in the ancient Renaissance workshops.
The school which in the years has trained, among others, talents such as Domenico Dolce, Franco Moschino, Maurizio Pecoraro, Paulo Cademartori, Alessandra Facchinetti, Julie de Libran, Alessandro Sartori and Lucio Vannotti trains over 4,000 students a year coming from 107 different countries. Their itinerary does not end after graduation: the school has indeed developed the project I’M Alumni, a community which offers the students the possibility of remaining part of the world of Istitiuto Marangoni even after having concluded their studies. And a mentoring project has also been launched, I’M Alumni Collections Revolution to support the most worthy and follow them in the production and promotion of their collection with an appropriately dedicated programme.